Day 33 – Woo Hoo, 4th of July
Date: 07/04/2016 Monday
Starting Location: Shelton, CT
Ending Location: Shelton, CT
Starting Odometer: 13,313
Ending Odometer: 13,322
Mileage Today: 9 Miles
Mileage Total: 6484 miles
Today’s MPG: 41 mpg
Total Average MPG: 41 mpg
States Visited: CA, NV, AZ, UT, NM, CO, UT, WY, ID, WY, MT, WY, SD, MN, WI, MI, WI, IL, IN, OH, PA, NY, CT (19 States so far)
This story is not about motorcycles
So, here I am, sitting in Carl’s house on the 4th of July, and we’re about to have a BBQ. As it turns out, although the BBQ should be a ball, and there will undoubtedly be to much food, there isn’t a whole lot of motorcycle stuff to talk about. So, I’ll keep this post shorter, and spend a little time talking about the BBQ.
The 4th of July
Carl and Robin invited the family, and a number of friends over for the 4th of July. People started to arrive at 3PM, and we were eating and drinking less than a minute later. As is the case with any good BBQ, there were all kinds of things to drink and eat. Perhaps most important of all of the things to drink, was a new drink, which I had invented only 20 minutes earlier.
I’m a fool for Margaritas. But, I’ve always felt that lemons make a better drink than limes, so I invented the Lemonrita. Try to imagine, take some lemon-aid, add some Limoncello, Ice and Tequila, and you’ve got yourself a Lemonrita.
I built my first one of these little babies, and it was delicious. But then, I got to thinking, I need to be more creative. I need to use my marketing and branding skills to differentiate this drink, for all others that have come before, and will try to imitate this new innovation in the future. So, with the flick of the wrist, I changed the name. The Lemonrita, became the Limonrita. Notice how I subtly integrated the Limoncello into the name? Pretty clever, right?
OK, perhaps this isn’t on par with inventing sliced bread, or beef jerky, but it’s damn tasty, and it was a huge. Oh, and when I say it was a huge hit, what I really mean is that of the 20 or so guests, about 3 or 4 of us drank one of these things. So, once again, maybe I’m exaggerating the popularity, but its my blog, and I’ve allowed myself to do that on occasion. In any case, I certainly loved them, and that’s what counts.
Wishing a happy 4th of July to all of you.
20% market penetration on first day? Sounds pretty good to me for a product launch.
Spoken like a lover of tequila, and a market penetration expert.